| Client History List Includes: |
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Paid Search Advertising / Search Engine Marketing Consultant | |||||
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Google AdWords, Google Display Network, Bing Ads (AdCenter), CPM, CPA Networks. | |||||
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Geo-targeting, device and mobile targeting, demographics targeting. | |||||
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Account set-up and launch, daily management and reporting, optimization. | |||||
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Landing page coding, text and banner ad development and optimization. | |||||
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SEM Training, SEM account audits, troubleshooting, web analytics, campaign roll-up reporting. | |||||
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Optimize your paid and organic search traffic and get the best CPA. | |||||
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| Search Engine Optimization - SEO Consultant / Search Ranking |
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SEO audit specific to your website. | |||||
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Go way beyond standard SEO best practices. Reverse engineering to see with other websites are ranking is the key. | |||||
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SEO project management is available or bring SEO knowledge in-house to incorporate into your existing workflow. | |||||
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SEO training, SEO troubleshooting are both available to help increase your organic search traffic. | |||||
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Learn SEO tools and techniques. Enter cache:yourdomain.com into Google, click on text only and check it out! | |||||
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Conversion Optimization | |||||
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Track and optimize your existing traffic traffic through data analysis. | |||||
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Learn how to use Google Analytics to determine what type of traffic is converting the most. | |||||
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Calculate CPA through tools like the Google URL Builder so the data is tracked in Google Analytics. | |||||
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Use dayparting data to schedule your paid traffic so it is running during the optimal time of day. | |||||
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On-site click data can be used to find opportunities to fine-tune your design for the maximum conversion rate. | |||||
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| SEM AdWords Optimization Audit / SEO Audits |
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4 hour verbal SEO audit or fully documented SEO audit that takes 2 weeks to complete. | |||||
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Learn how to conduct your SEO audits, including competitive SEO analysis. | |||||
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Google AdWords account audits - learn techniques that can help you optimize your paid search traffic. | |||||
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Bing Ads account audits - optimize your traffic through proper account set up and configuration for Yahoo Search and Bing. | |||||
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Quarterly audits are available or bring the knowledge in-house so you can conduct your own audits. | |||||
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Google AdWords Training SEM / SEO Training and Education | |||||
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Advanced SEM and paid search / PPC training available for advanced users of Google AdWords and Bing Ads. | |||||
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SEM and paid search training and mentoring for those who are just getting started. | |||||
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Advanced search engine optimization and organic search traffic traffic training. | |||||
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How to optimize your content for SEO. | |||||
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Learn how to reverse engineer websites that are ranking on page one of your strategic search phrases and keywords. | |||||
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Geo-targeting, Remarketing, Demographics Targeting | |||||
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Advanced geo-targeting techniques are used to target directly to your customers locations. | |||||
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Remarket to both visitors who haven't converted and cross sell those who have already converted. | |||||
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Optimized remarketing banner ad design. | |||||
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Promote demographic purchase trends to your potential customers. | |||||
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Combine geo-targeting, demographic targeting and remarketing to triangulate maximum conversions for both B2C and B2B. | |||||
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| Coding and Graphics Development: Landing Pages, Banner Ads, Text Ads |
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Landing page design, development, and coding. HTML, CSS, WordPress, Drupal and more. | |||||
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Banner ad design, banner ad optimization using PhotoShop. | |||||
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Text ad writing, testing & optimization. Balance between click through rate & qualified clicks to get the best quality scores. | |||||
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Coding available for existing landing pages, including optimization analysis. | |||||
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Tracking code and conversion tracking code management. | |||||
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Mobile Advertising | |||||
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Mobile device advertising and optimization. | |||||
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Targeted advertising by OS (iOS, Android), OS version, device categories - tablets / phones. | |||||
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Mobile device targeting by device type - iPad, iPhone, Android tablets, Android phones, etc. | |||||
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Cross reference mobile targeting with geo-targeting, remarketing, demographics. | |||||
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Device specific landing pages can be built to maximize your CPA. | |||||
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| Social Media Marketing |
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Learn how to determine which social media is bringing in traffic and which is converting to customers. | |||||
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Training for your support team to participate in blogs and forums to establish your company as the source for information. | |||||
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Get pro-active email notifications for your brand & competitive brands as they are mentioned in blogs & forums. | |||||
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Competitive analysis - understand what others in your industry are doing for their social media presence. | |||||
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Paid social media advertising management, support, reporting and training is available. | |||||
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Clients - All Types Of Budgets, SMB, Big Brands, Startups | |||||
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Google AdWords campaigns, SEO audits for B2C and B2B. | |||||
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Ecommerce, direct sales, lead generation, white paper lead gen, page views for ad impressions, and more. | |||||
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World-wide, U.S. only, regional targeted ad campaigns, even zip code targeted online advertising. | |||||
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Remarketing campaigns to up-sell existing customers or to convert prior visitors. | |||||
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Cross-industry techniques used to maximize conversion rates. | |||||
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| Training / Educational | Creative Services | Consulting Services | Optimization | SEO Tools / SEM Tools | Website Information | |||
| AdWords Training | Landing Page Development | Search Engine Marketing Consultant | AdWords Optimization | Google Keyword Tool | Customer History List | |||
| SEO Training | Text Ad Development | AdWords Consultant | SEO Audit | Google Analytics URL Builder | Site Map | |||
| CPA Optimization | Banner Ad Development | SEO Consultant | Landing Page Optimization | Google Trends | Contact | |||
| Adwords SEM Audits | Graphics / PhotoShop | Website Monetization / Google Adsense | Geo-Targeting | Google Webmaster Tools | ||||
| Ad Optimization | SEO Content Writing | Mobile Advertising | Demographics Targeting | Google Analytics | ||||
| Google Analytics Consultant | Content Optimization | B2C AdWords Expert | Mobile Device Targeting | |||||
| Social Media | B2B AdWords Expert | Mobile Conversion Optimization |
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| Keyword List Development | ||||||||
| Geo-Targeted Landing Page Example | ||||||||
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